{"id":131400,"date":"2019-11-13T10:58:34","date_gmt":"2019-11-13T09:58:34","guid":{"rendered":"https:\/\/www.ferrovial.com\/gestion-basada-en-datos\/"},"modified":"2023-07-21T11:11:04","modified_gmt":"2023-07-21T09:11:04","slug":"gestion-basada-en-datos","status":"publish","type":"page","link":"https:\/\/www.ferrovial.com\/es-la\/innovacion\/estrategia\/gestion-basada-en-datos\/","title":{"rendered":"Data driven"},"content":{"rendered":"    <m-final-content-header bgimage='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/12\/13141251\/semaforo-en-verde-peatones-trafico-ciudad-1280x720.jpg'>\n            <c-breadcrumb label-text=\"Breadcrumb\" slot=\"breadcrumbs\" type='2' align='left' wrap='wrapped wrapped' aria-label='Vienes de Nuestra estrategia de innovaci\u00f3n'>\n                        <ol>\n\n                                                            <li><a href=\"https:\/\/www.ferrovial.com\/es-la\/\" title=\"Ferrovial\">Ferrovial<\/a><\/li>\n                                                                        <li><a href=\"https:\/\/www.ferrovial.com\/es\/innovacion\/\" title=\"Innovaci\u00f3n\">Innovaci\u00f3n<\/a><\/li>\n                                                                        <li><a href=\"https:\/\/www.ferrovial.com\/es\/innovacion\/estrategia\/\" title=\"Nuestra estrategia de innovaci\u00f3n\">Nuestra estrategia de innovaci\u00f3n<\/a><\/li>\n                                    \n                <\/ol>\n\n                <\/c-breadcrumb>\n    \n        <div slot=\"header\">\n            <h1>\n                Data driven            <\/h1>\n                    <\/div>\n    <\/m-final-content-header>\n\n    \n\n\n<m-wysiwig class=\"wp-block-components-wysiwyg\"><div slot=\"maincontent\">    <p class=\"intro\">El an\u00e1lisis avanzado de datos ha posibilitado nuevos niveles de eficiencia en la gesti\u00f3n de clientes, operaciones, compa\u00f1\u00edas o evaluaci\u00f3n de la competencia, entre otros elementos. <\/p>\n    \n\n\n<p>En esta \u00e1rea de acci\u00f3n perseguimos el desarrollo de planes y pol\u00edticas de empresa que nos hagan obtener el m\u00e1ximo resultado de la inteligencia de los datos. Esta se estructura en tres programas:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li>Mejora de las operaciones a trav\u00e9s de los datos<\/li>\n\n\n\n<li>Maximizaci\u00f3n del valor de nuestros activos<\/li>\n\n\n\n<li>El ciclo de vida de los datos <\/li>\n<\/ol>\n\n\n\n<p>Entre los proyectos que ya estamos desarrollando en esta \u00e1rea, destacan el uso de tecnolog\u00edas de&nbsp;<em>big data<\/em>&nbsp;para la <strong>gesti\u00f3n predictiva del tr\u00e1fico<\/strong>, el uso de los datos para la <strong>gesti\u00f3n inteligente de los residuos urbanos<\/strong>, o la aplicaci\u00f3n de&nbsp;<em>big data<\/em>&nbsp;para desarrollar nuevos <strong>modelos de movilidad y transporte<\/strong>.<\/p>\n<\/div><\/m-wysiwig>\n\n\n    <m-projects-distributor2 :translations='{\n        &quot;prev&quot;:&quot;Anterior&quot;,\n        &quot;next&quot;:&quot;Siguiente&quot;,\n        &quot;paginationseparator&quot;:&quot;de&quot;\n    }'>\n                        <h2 slot=\"title\">\n                Proyectos relacionados                <\/h2>\n                        <a slot='button' title='Ver todos' href='https:\/\/www.ferrovial.com\/en\/business-lines\/innovation\/'>\n            Ver todos        <\/a>\n\n                            <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/es-la\/negocio\/proyectos\/viaducto-arco-del-barranco-de-erques-nueva-carretera-adeje-santiago-del-teide\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/12\/13131909\/0634-erques-julio2015-1920x1281-360x640.jpg' alt='Viaducto de Erques en Tenerife' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    Viaducto Arco del Barranco de Erques                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/es-la\/negocio\/proyectos\/viaducto-arco-del-barranco-de-erques-nueva-carretera-adeje-santiago-del-teide\/\">\n                                Descubra el proyecto                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                                        <c-card slot=\"carouselItems\" type=\"type-1\" link=\"https:\/\/www.ferrovial.com\/es-la\/negocio\/proyectos\/autopista-lbj-express\/\"  >\n                                                <img slot='background' src='https:\/\/static.ferrovial.com\/wp-content\/uploads\/2019\/09\/13135536\/tr-pic-lbj-002-e1423132327989-360x640.jpg' alt='Autopista LBJ en Dallas, Texas' \/>\n                                                        <h3 slot=\"title\" role=\"listitem\">\n                                    Autopista LBJ en Dallas, Texas, EEUU                                <\/h3>\n                           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                                  Autopista North Tarrant Express                                <\/h3>\n                                                                                <c-link slot=\"link\" type=\"negative\">\n                            <a href=\"https:\/\/www.ferrovial.com\/es-la\/negocio\/proyectos\/autopista-north-tarrant-express\/\">\n                                Descubra el proyecto                            <\/a>\n                        <\/c-link>\n                    <\/c-card>\n                        <\/m-projects-distributor2>\n\n    ","protected":false},"excerpt":{"rendered":"","protected":false},"featured_media":0,"parent":131419,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"footnotes":""},"class_list":["post-131400","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - 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